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Response

How KYC Can Mitigate Risk in the Blockchain. A Response to BuzzFeed

Buzzfeed recently published an article that outlined many of the risks associated with fraudulent activities in the Crypto space – and revealed two of BAYC’s founders.  Whilst their piece was surely informative… we’re here for finding ways to create a safer, more dependable environment for investors, without destroying the anonymity founders have the right to protect.

Adding credibility to the blockchain

The outing of founders and their whereabouts isn’t necessarily something that will ensure clarity (or protection) for investors.  Anonymous, impartial verification does much more to alleviate concern by ensuring that investors get more important info than where the founder went to school; without putting the project team at risk of an unfriendly knock on the door.

Another major concern is potential for fraud. This is a legitimate point with all investment opportunities, but in the ‘real world’ it still feels safer to Meet & Greet – have a due diligence process all printed out ….a picture of a guy.  

KYC (Know Your Customer) helps to mitigate risk. By knowing more about projects, investors can be better assured that they are not going in blind. Which in turn attracts more attractive investment and develops a safer space.  

Blockchain innovation is happening more quickly than policy making.

Ultimately, KYC is an important tool for legitimising the blockchain. It can help empower and protect investors from fraudulent activity which is a MASSIVE step towards creating a safe and secure environment for investment.  The more and better investment the bigger and better crypto investment becomes for everyone in DeFi.

Chapo says “KYC can help mitigate a lot of the risks associated with blockchain-based investments.  By verifying the identities of project leaders and ensuring that they are compliant with regulations in key markets, we can give investors added confidence that their money is going into more legitimate projects.”

“As the global Crypto market continues to grow, it’s important for regulators and investors to understand the benefits of KYC. By implementing verification procedures, we can ensure that project leaders are held accountable and that investors are provided with additional fraud protections. This is an important step forward for the blockchain community, and I’m excited to see what the future holds.” 

Assure DeFi was founded with the belief that the benefits of the Crypto market, especially for innovation, could be realized, with a number of basic risks being mitigated for the large and small investor community.  

Anonymous developers/owners can be confident that they will remain anonymous while investors get blockchain-validated proof that the project owners have gone through a robust KYC identification process that starts with a thorough verification of the anonymous project leaders; providing an accountability path, if legal liabilities occur. 

Blockchain and its benefits are here to stay – we’re here to deliver confidence for both investors and the blockchain community as a whole.

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NextAssure DeFi are a US LLC – and why you should give a damnNext
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Assure DeFi partners with Dx Sale

Assure DeFi becomes preferred partner and whitelisted KYC provider for Dx Sale   17th May 2022  Assure DeFi and Dx Sale announced today that they

Read More »
May 17, 2022

Role verification – providing the balance for investors and project teams

KYC verification is an absolute must for investors considering projects operating within the spectrum of DeFi. The figures attached to crypto trading are constantly growing.

Read More »
May 17, 2022

Welcome Zac – Another big hitter joins the Assure DeFi team!

New Assure DeFi hire: Zac Lamb  Shooting a huge Assure welcome over to Zac Lamb to announce that he has joined us as Sales Executive

Read More »
May 5, 2022

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That’s right, stole. Call it rugged, or scammed or washed, whatever… they went into your wallet and took your money. If you’ve hung around this

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May 5, 2022

Assure DeFi Verification Update – Country Tier Rating

Assure DeFi pioneered and continues to be the market leader for the crypto project verification process (generically called KYC). Founded with a mission to help

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Assure DeFi Has Changed

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April 20, 2022

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Assure KYC certification does not imply or guarantee the legitimacy or safety of any project or company. The actions of the project after KYC verification is out of our control. Do your own research and invest at your own risk. Assure does not accept responsibility for any losses acquired from investing in projects who have gained KYC certification.

Assure is an impartial service. We simply take and securely store the identity information of individuals taking responsibility for a project. Assure will never make judgement calls about suspected criminal activity.

In the event of a suspected financial crime having taken place, we are happy to provide the nationality of the KYC’d party to anyone wishing to report it to the authorities. We will authorise the release of identity information we store on a KYC’d party on receipt of a warrant and will assist the authorities in any way we can in helping to gain a conviction.

© Assure DeFi LLC 2021